Digital Marketing & Technology Archives

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Digital Marketing & Technology

Thoughts From An Accidental Digital Nomad: Part 1

This blog originally started out as a place where I could chronicle my thoughts while travelling and what those experiences meant to me. The irony’s not lost on me that at a time where I was actually travelling the most was when I comple …READ MORE

Book Review: The Making of a Manager by Julie Zhuo

Last week, I read Julie Zhuo‘s “The Making of a Manager.” I picked it up partly to better understand what Facebook’s management style is like. There’s been much written on the management culture at Google, but not so much about Facebook …READ MORE

Why are we not watching AR and VR esports?

This article was originally featured in VentureBeat.

Despite mixed reality’s proven value in outside gaming, such as enterprise and health care, the industry is still viewed as a glorified niche for gamers. So, why hasn’t VR/AR conq …READ MORE

What marketing should look like at series A, B, and C

This article was originally featured in Tech in Asia.

The role and expectations of marketing in a startup are often high. What’s needed in a seed-stage startup will not be what’s required in series A, B, or C. With limited resources, …READ MORE

An Interview with Social Media & Digital Professional Andy Yeo

This article was originally posted on the Lamplight Analytics Blog. Andy’s worked at some of the biggest social media tech startups in the APAC region, so I thought it’d be a great opportunity for to learn from someone who’s seen tremend …READ MORE

Zero to 100,000 Followers on Linkedin

(Title photo credit: Cecilia So)

This article was originally posted on Eric Sim’s LinkedIn blog. I wanted to bring this story to light because I’ve found LinkedIn to be a more important social media platform for me as I get older, but …READ MORE

A Feature in Collective Hub

“Hi Alex, I’m a journalist writing on behalf of The COLLECTIVE magazine – a monthly magazine published in 37 countries with a focus on inspiring entrepreneurs, startups, creatives and anyone doing anything a little differently… I am wo …READ MORE

Singapore: Tech in Asia SG 2016 and 3 restaurants to definitely try

What an eye opener – I recently visited Singapore to represent Lamplight at the Tech in Asia Singapore 2016 conference where we served as this year’s offical Social Media Analytics Partner. Knowing a couple peeps working at Tec …READ MORE

Grana’s $6M in funding shows Hong Kong is the place for ecommerce startups

This article was originally featured in Tech in Asia
As a startup, it’s easy to gloss over Hong Kong if you don’t fit in fintech, IoT or education, Hong Kong’s reputed top startup industries.

But in 2015, within the lifestyle, logist …READ MORE

This year-old Malaysian food delivery startup is doing thousands of deliveries monthly

This article was originally featured in Tech in Asia

Food delivery is one of the hottest sectors right now for both VCs and startups, and rightly so. Currently, online food orders only represent 15 percent of a massive US$70b market, an …READ MORE